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Multi award-winning fashion, beauty and travel blog, founded in 2012 by Victoria Magrath after the completion of her PhD in Fashion Marketing. Read more...

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Label Lusting

What to Buy The Person Who Has Everything This Christmas

A gift guide for the person who has everything they could ever need but perhaps they deserve an extra special luxurious treat this year

The Best Black Friday & Cyber Week Discount for Luxury Fashion Lovers

There’s one only designer blog post you need to see this Black Friday and Cyber Week – spoiler alert it’s this one bursting with luxury discounts!

The Must Have Accessory Trends you Need this Autumn

If you’re an accessory lover like me then these must have trends for autumn winter 2020 will be the key to your cold weather wardrobe

Ultimate Autumn Fashion Edit with Holland Cooper

An exciting in depth look at all the clothing, accessories and fully styled looks in my new autumn edit with luxury tailoring brand Holland Cooper

5 Coat Styles to Add to Your Closet This Autumn

It can’t be autumn on Inthefrow.com without talking all things coats, blazers and jackets so here’s the cream of the crop for all budgets

Where to Find The Best Hermès Dupes

Want to indulge in the styling of Hermès without the exclusive price point? Here are some alternatives to the brand that will bring you just as much joy

5 Essential Pieces You Need for Autumn Winter

The cooler weather’s here and that means ensuring your autumn winter essentials are ready to style and become the foundation of your closet

Why White Trousers are More Versatile Than You Think

White trousers instill fashion fear when you think about adding them to your wardrobe? Here’s why the trend is more versatile than you might think

4 Simple Ways to Style a Bralette

The cropped bralette is a big trend for this next season but how do you find the right one and style it for more than one occasion? Here’s how!

25 Floral Dresses that Aren’t Just for Summer

Florals don’t just have to grace your closet in spring/summer but rather choose the right dress and it will become one of the most versatile pieces you own

5 Key Trend Bags to Love This Season

Fashion weeks may be a thing of the past for 2020 but there’s still plenty of designer bags to swoon over this season no matter the trends you love

4 Tips for Making Your First Designer Purchase

Whether it’s the one and only or the first of many, here’s a few tips I can offer to make sure that first designer purchase not only looks but feels right

My Most Worn Pieces in 2020 so Far

A look into my 2020 wardrobe so far and what pieces have made an impact on my style, my mood and my purchasing habits during lockdown

What I’m Most Looking Forward to For 2020

With so much to contend with so far this year, I’ve found the one thing we all have in common is looking to the future and the things we can’t wait to do

Did You Know Paris Fashion Week is Going Digital?

It’s Paris fashion week but not as we know it – we can all get involved this season as the calendar moves online and shows virtually across the globe

What to Wear For a Socially Distant Birthday

Birthdays in 2020 may not look like previous years but that doesn’t mean you can’t celebrate by dressing up in a beautiful birthday outfit

Why It’s Time To Refresh Your Underwear Drawer

If you’re like me and Spring cleaning has reached the closet, then maybe it’s time to refresh your underwear drawer and boost your confidence too

4 Tips & Tricks to Pull Off Tonal Dressing

Tonal dressing is big news right now on social media but how can you style the newest trend in a wearable everyday fashion?

4 Brands That Prove Sustainability Can Be Stylish

The word sustainable doesn’t always evoke fashionable and on trend but Net Sustain is here to break that assumption with their consciously curated platform

What to Buy in the Selfridges Christmas Sale

It’s time for a Christmas discount, and I’ve gone through the whole Selfridges sale to bring you the best accessories and clothing worth your Christmas cash!

Where to Find The Best Bottega Veneta Dupes

They’re the brand of the season but if you don’t want to invest in the Bottega Veneta luxury price point you can find inspiration all over the high street

H&M x Giambattista Valli: Affordable Designer Luxury

It’s finally time for the the launch of the H&M x Giambattista Valli collection and to get your hands on incredible designer pieces at affordable prices

25 of The Cosiest Chunky Knits for Autumn Winter

It’s almost the time of year for a chunky knit to become our everyday uniform, so here’s 25 of the cosiest on the market that I’m currently swooning over

3 Trends From Fashion Week You Can Style Now

You don’t always have to wait until next season to add the latest trends to your wardrobe – here’s 3 styles you can invest in straight from the runway

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