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Multi award-winning fashion, beauty and travel blog, founded in 2012 by Victoria Magrath after the completion of her PhD in Fashion Marketing. Read more...

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The Vanity Bag is Back for Fall Winter 2024

Fall seems like the perfect transition time to reintroduce the iconic vanity bag into our closets – practically perfect in every way

Little Luxury Gifts for Designer Fashion Lovers

Got a designer brand lover in your life but don’t know what to put in their stocking? We’ve got you covered with a host of little luxuries

Get The Look – The Chunky Loafer

The new season trends are already making an impact and the chunky loafer is back with a twist from our favourite brands

10 Styles Everyone Should be Wearing This Season

Want to know what everyone’s wearing this season and what your favourite brands are dropping? We’ve got you covered

This Years Best Designer Collaborations Available Now

2022 is the year of the designer collaboration with so many to choose from but which releases stand out from the crowd this summer?

20 It Bags Set to Sell Out This Summer

Every season there’s a certain group of bags that make the most impact and this season these are the twenty that are set to sell out

4 Places to Discover Pre Owned Luxury & Designer Pieces

4 of my favourite places to browse, lust over and shop for pre owned, pre loved, designer and luxury pieces online

25 Autumnal Biker Jackets for All Budgets

The Biker Jacket is back with a bang this year and if you’re thinking of investing in one this Autumn then here’s 25 to choose from

The Pros & Cons of Working With Your Partner

Considering working together with your partner? There’s some pros and cons to this unique partnership you might want to know

What The First Year of Dog Life Has Taught Us

Happy 1st Birthday Boe – here’s all the things you’ve taught us over the last year and why you’re truly our best friend

Must Have Spring Trends for Him Her & Everyone

If you’re looking for the most versatile and wearable trends for everyone this spring Mytheresa has your back with their newest drops

How to Add a Little Colour into Your Closet

If the spring sunshine is making you want to experiment with some colour in your wardrobe here’s a few ways to switch things up with purpose

The Style & Beauty Diaries: February 2021

Spring is in sight and that means it’s time for the February style and beauty diaries featuring my favourites from the last few weeks

10 Small Businesses I’m Supporting This Year

10 of my favourite small businesses that I’d love you to support and follow from home decor and delicious food to amazingly chic accessories

How to Confidently Mix Metals When Styling Jewellery

3 ways to confidently mix metals when you’re styling your jewellery and a look into the most worn pieces in my jewellery box for 2021

50 Cardigans to Discover This Spring for Every Budget

If you’re looking for the perfect cardigan to add to your wardrobe for 2021 then here’s a huge round up of the best styles

3 Reasons to be Grateful for Social Media

Social media can feel heavy, overwhelming and so very negative but there are a few reasons I’m grateful it exists and here’s why

Why It’s Time To Refresh Your Underwear Drawer

If you’re like me and Spring cleaning has reached the closet, then maybe it’s time to refresh your underwear drawer and boost your confidence too

Why Self-Belief is Essential for Success

In an era where we are always looking to others for inspiration and encouragement – it’s time to make a change and be your own idol

I’ve Written A Book – The New Fashion Rules

It’s true! It’s 2018 and there are new Fashion Rules to follow – I cannot wait to share my first ever book with you this November!

24 Hours in Paris: Where to Stay & What to Eat

What you can do in 24 hours in the wonderful city of Paris. Including where to eat, where to explore and what to wear – the ultimate quick trip guide!

The Future of Blogging and Influencers

A fresh start and design for Inthefrow, but what about the future of blogging? This is how I believe Instagram and blogging is progressing and what we can expect for the future.

5 Ways To Get Over Your Bad Mood

5 simple ways to get over a bad mood and forget it even existed in the first place

How I Learned To Trust Again After Heartbreak

Learning to trust after having your heart broken can seem like an impossible task, but here’s how I made it through

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