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Inthefrow

With a PHD in fashion, a hair ambassadorship with L’Oréal Paris and a global audience, Victoria is the lady behind the award-winning fashion, travel and beauty blog, Inthefrow.

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Fashion Editorials

4 Must Have Christmas Day Party Looks

If you’re planning your Christmas Day look for this year then look no further than these 4 styles and their perfect accessories

Discover The Up to 25% off Edge of Ember Black Friday Sale

Want to add a little something special to your wishlist this year? Look no further than the only sale that Edge of Ember will do this year!

Inthefrow x Holland Cooper: The Autumn Winter ’21 Collection is Live!

It’s true – my Inthefrow x Holland Cooper Autumn Winter Capsule Collection is now live and available to purchase for the season!

Must Have Spring Trends for Him Her & Everyone

If you’re looking for the most versatile and wearable trends for everyone this spring Mytheresa has your back with their newest drops

How to Make Ruffles Wearable for Spring 2021

A deep dive into how the spring 2021 trend of ruffles can be interpreted for everyday wear all the way through to special occasion pieces

The Ultimate Christmas Gifts for Luxury Fashion Lovers

It’s gift guide season here on Inthefrow and it wouldn’t be right not to kick things off with a beautifully curated fashion wishlist full of perfect gifting

Ultimate Autumn Fashion Edit with Holland Cooper

An exciting in depth look at all the clothing, accessories and fully styled looks in my new autumn edit with luxury tailoring brand Holland Cooper

Inthefrow x Edge of Ember: The Making of The Cosmos Collection

A little look behind the scenes at the creative process of the Cosmos Collection and some exclusive shots from the campaign shoot

Introducing Inthefrow x Edge of Ember: The Cosmos Collection

I am so very excited to announce the launch of the Cosmos Collection in collaboration with the incredible jewellery brand Edge of Ember

What I’m Most Looking Forward to For 2020

With so much to contend with so far this year, I’ve found the one thing we all have in common is looking to the future and the things we can’t wait to do

How to Work with Brands on a Content Campaign: Step by Step

From first contact to posting a brand image, what are the steps I follow to work when working with huge global brands on their promotional campaigns

Why My Husband Chose to Take My Last Name

It’s been the question most asked since we said our vows and one that’s caused quite a bit of confusion – so why has my husband taken my last name?

H&M x Giambattista Valli: Affordable Designer Luxury

It’s finally time for the the launch of the H&M x Giambattista Valli collection and to get your hands on incredible designer pieces at affordable prices

Why Yellow Will Be Your New Favourite Colour for Spring

How, why and where to style the newest colour of the Spring 2019 season, yellow, and why you’ll be seeing it just about everywhere in 3, 2, 1…

What The Last Three Years Have Taught Me

How I’ve changed, grown and adapted over the last 3 years and how important certain moments have been to my personal growth.

The Importance of PR Gifts in the Influencer Generation

A closer look at the importance of PR gifting across social media and who really benefits from PR gifts in the influencer generation

How I’m Changing my Life and Work Flow in 2019

The four ways I’m changing my work/life balance for 2019, from Fashion Week to my fitness regime, organisation and travel plans.

4 Stereotypes We Finally Need To Get Over

The many stereotypes I’ve encountered and why I can’t wait to break them all down once and for all in 2018

5 Ways To Live A More Rewarding and Productive Life

Working out the ways in which we can be the best version of ourselves whilst placing happiness at the top of our priorities

Why Bloggers Should Diversify and Grow their Blog and Brand

How content creators should be looking after and developing their brands and business models as the industry starts to change

21 of the Best Sustainable Fashion Brands You Need to Know About

Being more sustainable with your clothing choices is easier than it may seem – especially with so many beautiful clothing brands making big changes. Here are 21 of the best clothing brands utilising sustainable practices and fabrics

The Future of Blogging and Influencers

A fresh start and design for Inthefrow, but what about the future of blogging? This is how I believe Instagram and blogging is progressing and what we can expect for the future.

Why the Suit is my Favourite and Easiest Outfit to Wear

How to wear suits, from day to night and meeting to dancefloor

My New Accessories Collection! Strathberry x Inthefrow

My collaboration collection between Strathberry and Inthefrow is finally here! #StrathberryXInthefrow

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