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Inthefrow

Multi award-winning fashion, beauty and travel blog, founded in 2012 by Victoria Magrath after the completion of her PhD in Fashion Marketing. Read more...

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Holland Cooper

Victoria Magrath x Holland Cooper AW23

Introducing the sign up for the sixth collaborative collection – Victoria x Holland Cooper autumn winter 2023

What’s New in Beauty & Fragrance this Summer

The best of what’s new in the beauty sphere this summer from makeup to skincare and even some great discounts on haircare

How to Style Your Wardrobe Essentials for Spring

Discover how to style wardrobe essentials from the Victoria x Holland Cooper spring summer collection launch 2023

What’s Hot This Week – Ten Must Have Pieces

With spring in full swing and hopes for better weather rising check out which must have clothing is set to sell out this month

Where to Buy The Best Quality Fashion Basics

Discover the best brands that produce great quality basics like bodysuits, vests and leggings for every season

The 8 Staples You Need in Your Spring Wardrobe

Introducing the limited edition spring capsule collection no.5 – Victoria x Holland Cooper spring summer 2023

The Holland Cooper Gift Guide for Fashion Lovers 2022

If your loved one is a fashion lover and wants something special under the tree then look no further than my Holland Cooper Gift Guide

Inthefrow x Holland Cooper AW22 – The Next Chapter

My special edition collaborations with Holland Cooper continue this season with AW22 featuring chic tailoring and the perfect cable knit LBD

Edge of Ember x Victoria: Celebrating The Launch of GAIA

Discover how we celebrated the launch of my third jewellery collection in Paris at the stunning Condor with 12 amazing influencers

How to Work Through and Get Out of a Creative Block

If you’re a creative you’ll know that sometimes that creativity can disappear in the blink of an eye and there’s only one way to get it back

The Chunky Boot That’s Here to Stay For Spring

Are some of last seasons trends here to stay? Look towards footwear for your biggest hints like the iconic chunky boot from Bottega Veneta

Exploring The Complexity of Self Imposed Pressure

Sometimes that pressure we feel isn’t from the outside world, it’s from our own selves and that’s not an easy thing to recognise

The New Fashion Rules for 2022 & Beyond

With fashion month upon us join me for an exploration of my fashion goals, hopes and dreams for 2022 and beyond

The New Year Dilemma

Feeling overwhelmed by the new year new you rhetoric? Join me in switching things up and making 2022 whatever you’d like it to be

The Style & Beauty Diaries: November 2021

It’s the most wonderful time of the year and that means a festive monthly round up full of all the things that made November so great!

The Most Stylish Christmas Gifts for Winter Fashion Lovers

If you’re looking to treat yourself or a loved one to a stylish gift then Holland Cooper have some luxury pieces to add to your Xmas list

Inthefrow x Holland Cooper: A Christmas Surprise!

I’ve got a little Christmas surprise to reveal and I’m so excited to share this stylish, festive and super secret piece with you!

The Style & Beauty Diaries: October 2021

Even when things don’t go to plan the monthly diaries still prove that there’s always things to be celebrated in amongst it all

25 Statement Knits to Lust Over for Autumn Winter

Are you a knitwear addict like me? Then look no further – 25 incredible statement knits for every budget and style this season

Inthefrow x Holland Cooper: The Autumn Winter ’21 Collection is Live!

It’s true – my Inthefrow x Holland Cooper Autumn Winter Capsule Collection is now live and available to purchase for the season!

The Style & Beauty Diaries: September 2021

September has flown by and I’m so excited for Autumn but that doesn’t mean we can’t take a moment to celebrate how wonderful last month was

Learning Just How Important 5 Minutes Can Be

It can take 60 days to form a habit but what if that habit only needs 5 minutes of your day? Learning the importance of small steps

25 Autumnal Biker Jackets for All Budgets

The Biker Jacket is back with a bang this year and if you’re thinking of investing in one this Autumn then here’s 25 to choose from

The Style & Beauty Diaries: August 2021

Come celebrate August together with me and look back over achievements, joy and all things style on Inthefrow

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