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Inthefrow

Multi award-winning fashion, beauty and travel blog, founded in 2012 by Victoria Magrath after the completion of her PhD in Fashion Marketing. Read more...

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Suitcase Style

Dealing With The Pressure to Finish The Year in Style

We all know how it feels to sprint to the finish line and end the year with a bang but what if we aimed to finish 2022 gently and softly?

Shop My Closet in the Black Friday Sales

Look no further for HUGE discounts on amazing pieces from my own closet featuring Valentino, Jimmy Choo, Theory, Sandro, Tory Burch & more

4 Early Black Friday Sales You Won’t Want to Miss

4 of my favourite retailers are proving you don’t always have to wait until Black Friday for the biggest sales and discounts

Inthefrow x Holland Cooper AW22 – The Next Chapter

My special edition collaborations with Holland Cooper continue this season with AW22 featuring chic tailoring and the perfect cable knit LBD

Edge of Ember x Victoria: Celebrating The Launch of GAIA

Discover how we celebrated the launch of my third jewellery collection in Paris at the stunning Condor with 12 amazing influencers

The Best Shearling & Teddy Bags Available Now

Discover the it bag of the season with this round up of all things teddy and shearling from some of your favourite designer brands

4 New Season Denim Trends You’ll Love to Wear

Denim is the textile of the moment this season and there’s already four ways available to buy that we’ll be seeing everywhere this AW

15 Trending Pairs of Platform Shoes for Every Budget

The trending shoe of the season is a blast from the past with platform heels and stacked soles making a well deserved return

30 Trending Wedding Guest Dresses Under £250

In the height of wedding season it’s very easy to break the bank but if you have a budget to keep to here’s 30 beautiful wedding guest picks

4 Reasons to Visit The New Flannels Store in Liverpool

If you’re thinking about a trip to Liverpool then there’s never been a better time because the new Flannels store is now open – a must visit

This Years Best Designer Collaborations Available Now

2022 is the year of the designer collaboration with so many to choose from but which releases stand out from the crowd this summer?

20 It Bags Set to Sell Out This Summer

Every season there’s a certain group of bags that make the most impact and this season these are the twenty that are set to sell out

The Best Summer Sandals, Slides and Flat Mules

Searching for the perfect beach sandals can be a never ending task but if you want trending, vacation perfect flats – look no further

5 Swimwear Brands You Need in Your Suitcase This Summer

This summer there are 5 swimwear and beachwear brands you need to know and need to add to your vacation wishlist

The Best Designer Tote Bags for Under £1,000

A whole host of the best luxury tote bags for summer 2022 from some of your favourite designers and all under £1,000

Which Dior Fragrance is Right For You

Wondering how to choose a new Dior fragrance for your collection? Discover 5 scents from the brand from floral to fruity and sweet to spicy

4 Places to Find Incredible Discounts on Brands I Love

Discover 50% 60% even 70% discounts on some of the most loved fashion brands out there at these incredible websites

The Luxury Accessories & Trends You Need This Summer

There are so many on trend accessories to choose from this summer but which ones should really make the cut?

The Beauty of Finding Friendship in Your 30’s

We all know friends can be hard to find as we get older but there are definitely some beautiful friendships to be made in your 30’s

Spring Fashion Inspiration In The Italian Mountains

A little spring fashion inspo from the Italian mountains that doesn’t feel too premature for the not so perfect weather

How to Work Through and Get Out of a Creative Block

If you’re a creative you’ll know that sometimes that creativity can disappear in the blink of an eye and there’s only one way to get it back

4 Holy Grail Products for Dramatic Bushy Brows

Looking to perfect your brow routine? Here are the products I can’t live without when it comes to my bold brow style

Vacation Look Inspiration for A Luxury Sunshine Break

Heading off for some sunshine soon? Look no further for some vacation look inspo filled with luxurious linens and stand out swimwear

What Does Success Really Mean?

A recent interview got me thinking about success – what is it, what does it really mean and is it actually completely unique to us all?

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