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Multi award-winning fashion, beauty and travel blog, founded in 2012 by Victoria Magrath after the completion of her PhD in Fashion Marketing. Read more...

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How I’m Redesigning My Dream Walk in Closet After 2 Years

A closer look at my dream walk in closet and what changes I’m making after almost 2 years to make the space more inviting

So That Was The First Half of 2021…

A chatty catch up as we sail past the half way mark of 2021 to chat all things life, work and everything in-between

Why It’s Okay to be The Things We’re Taught Not to be

Perhaps the important traits in life aren’t always strength and determination, what if they’re actually softness and comfort?

Inthefrow x Holland Cooper: The Spring Summer ’21 Collection is Live!

Yes you read that right – Inthefrow x Holland Cooper Spring Summer ’21 capsule collection is now live and available for purchase!

The Importance of Finding Joy in The Small Things

A little something I felt compelled to share about the importance of the small things and finding joy offline when you need it most

The Frowhome 2 Year Update: Our Favourite Spaces

It’s almost 2 years since we moved into Frowhome and there are most certainly some spaces in our home we love from every angle

How To: The Perfect Indulgent Self Care Evening

Fancy a perfect pamper evening with some sumptuous products? Here are my holy grails and new favourites that curate my indulgent me time

A Look Back at The Last Year of Lockdowns

As they say what a difference a year can make but what differences has this last one made where it really counts?

30 Wedding Guest Looks for All Budgets

If you’re looking for the perfect wedding guest outfit and you don’t know where to start then here’s 30 looks for all budgets and styles

5 New Puppy Tips You Actually Need to Hear

Are you a new pup parent and you’re also wondering why you might have the only dog in the world who doesn’t like walks? Then keep reading…

30 Alternative Wedding Outfits for Non Traditional Brides

Not the big white wedding dress type? No problem! Here’s 30 alternative outfits for the bride who wants to be fashion forward on the big day

5 Things I’m Looking Forward to in 2021

With so much hope in the air for spring and summer here are 5 things I can’t wait to do this year and how much they’ll mean to me

10 Small Businesses I’m Supporting This Year

10 of my favourite small businesses that I’d love you to support and follow from home decor and delicious food to amazingly chic accessories

My 9 Most Frequently Asked Questions – Version 2.0

It’s been a while since I updated my blog FAQ so here we are with the 9 most commonly asked questions from my latest Q&A

The One Million Instagram Milestone – A Thank You!

A million thank you’s will never be enough but here’s a little something from the heart about the milestone we reached on Instagram recently

How to Protect Your Mental Health On Social Media

A look at how to protect your mental health online while enjoying all that social media affords us, especially over the last 12 months

Is There Really Space for More Blogs in 2021?

If you’ve been thinking about creating a blog and you’re having second thoughts – here’s a few things to take into account before diving in

5 Simple Swaps Towards a More Sustainable Kitchen

If you’re also on a journey to be more sustainable here are 5 simple swaps you can make towards a more sustainable kitchen

Tips & Tricks to Refresh Reorganise & Declutter

Some tips and tricks to harness that January motivation and refresh, reorganise and declutter to kick off the New Year goals

Be Whoever You Want to be: My Resolutions for 2021

No matter what 2020 meant to you, 2021 is an opportunity to start a fresh page in whatever way benefits you the most

2020 in Pictures: A Year Unlike Any Other

A look back at 2020 – through memories, pictures and searching for bright sparks of joy in amongst a year unlike any other

A Huge Luxury Giveaway & 4 Charities to Support this Christmas

It’s the very last blog post of the year and there’s a HUGE giveaway to enter as well as 4 incredible charities to support this Christmas

A Look Back at What 2020 Really Taught Me

A heartfelt look back at 2020 including the lessons, the hurdles and even a few things to truly be grateful for too

The Big (in More Ways Than One!) Gift Guide

If you’re looking for an entertainment, home or kitchen gadget to check off your Christmas shopping list this is the guide for you

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