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Inthefrow

Multi award-winning fashion, beauty and travel blog, founded in 2012 by Victoria Magrath after the completion of her PhD in Fashion Marketing. Read more...

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The Best Luxury Lip Balms & Lip Treatments

An updated run down of all the best luxury lip balms, lip masks and lip treatments on the beauty market right now

What’s Hot This Week – Ten Trending Summer Picks

Summer is just around the corner and that means sunshine, vacations and all the trending fashion that we adore

What’s Hot This Week – New In Under £100

A collection of the best new in pieces but make it high street! This week you can add to your wardrobe without breaking the bank

Get The Look For Less: Matching Separates

Wondering how to add the matching separate trend to your closet without breaking the bank? You can always get the look for less

How to Add Metallics to Your Closet for 2023

Lusting over the metallic trend this season? Here’s which pieces to wear and style to shine as bright as can be

What’s New in Beauty & Fragrance this Spring

Discover the newest launches in makeup, skincare and fragrance this spring from some of the most loved brands

Discover Alternative Bridal Styles for Under £500

Don’t want to break the bank on a bridal look and also looking for something a little different? Look no further than our Inthefrow round up

Get The Look For Less: The Oversized Trench Coat

The Saint Laurent wool coat is the sell out of the year but if you can’t reach the price price point there’s more affordable options for all

What’s Hot This Week – Ten Must Have Pieces

With spring in full swing and hopes for better weather rising check out which must have clothing is set to sell out this month

Where to Buy The Best Quality Fashion Basics

Discover the best brands that produce great quality basics like bodysuits, vests and leggings for every season

Spring Wedding Guest Looks for Under £250

An on trend selection of wedding guest dresses for every budget from high street to premium brands no matter the venue

How to Achieve the Quiet Luxury Trend for 2023

The trend of the season is quiet luxury which means subtle logos, minimal branding and sumptuous materials that shout quality

5 Hair Styling Products To Perfect Any Look

Looking for a hair product to change your life or even just your styling routine? Here’s 5 that are an immediate add to cart

10 Styles Everyone Should be Wearing This Season

Want to know what everyone’s wearing this season and what your favourite brands are dropping? We’ve got you covered

3 Perfect Reasons to Try Renting your Wardrobe

Thinking about renting your first fashion piece but not sure where to start? Here are three perfect reasons to take the plunge

5 Smart Choices for Your First Designer Bag Purchase

It’s a hard decision to make if you’re thinking of investing in your first designer bag so what style and which brand wins

The 5 Coat Trends to Invest In This Winter

Coat trends this time of year are always big news and if you’re wondering what to invest in this season here are the big five

New Must Try Beauty Launches of 2023

New Year new beauty… that’s how the saying goes right? The newest launches in makeup, skincare, bodycare and haircare

What’s Hot This Week – Ten New In Fashion Picks

Want to know what’s hot this week and what’s trending this season? Look no further than the ten new in fashion picks set to sell out

Shop My Closet in the Black Friday Sales

Look no further for HUGE discounts on amazing pieces from my own closet featuring Valentino, Jimmy Choo, Theory, Sandro, Tory Burch & more

4 Early Black Friday Sales You Won’t Want to Miss

4 of my favourite retailers are proving you don’t always have to wait until Black Friday for the biggest sales and discounts

The Holland Cooper Gift Guide for Fashion Lovers 2022

If your loved one is a fashion lover and wants something special under the tree then look no further than my Holland Cooper Gift Guide

What’s New In at Theory & a HUGE Discount Code

Discover what’s new at Theory this autumn and save big with an exclusive discount code you won’t find anywhere else

The Best Shearling & Teddy Bags Available Now

Discover the it bag of the season with this round up of all things teddy and shearling from some of your favourite designer brands

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