Multi award-winning fashion, beauty and travel blog, founded in 2012 by Victoria Magrath after the completion of her PhD in Fashion Marketing. Read more...

Sign up here for a weekly catch up of everything Inthefrow
| Privacy

This is for the Multifaceted Females

This is a paid for advertorial with Carolina Herrera.

Images shot at The Kensington


The MultiFaceted Female

We are living in an era where females are becoming increasingly empowered. The movement is growing, and it’s loud and proud. Women want to feel equal, accepted, respected, supported, in a completely new way. Equal pay, equal responsibilities and equal opportunities.

I can remember the earliest moment when this female empowerment and confidence became most apparent to me. My Mum had always been a domestic goddess and a stay-at-home Mum, looking after me and my brother whilst Dad went out to work for 14 years. Until one day she decided that she wanted something more. She wanted to work, earn her own money, learn new qualifications and to change her life. She wasn’t unhappy as such; my Mum actually really enjoys house work and that sort of lifestyle, but she just wanted something else. A sense of pride in herself, a working life and the opportunity to better her own skills and outlook. And I remember how proud I was of her, even at the age of 11. To see my Mum, who had been there every day, at home, cooking, cleaning, keeping a happy home, to suddenly decide she had more to give and she wanted to create new prospects. Looking back now and remembering this moment; I’m not surprised at how fiercely I chase my own dreams and goals in the hopes of increasing my prospects and opportunities.

It’s fantastic now, to see how many hard-working, incredible women are in high paid, high power positions. Not as many as there should be, granted, BUT I feel it’s happening and it is so empowering to see the start of this shift. This is what came to my mind first, when I heard of the new campaign for Carolina Herrera, Good Girl. A perfume, launching today February 10th, with a sophisticated and feminine tone, yet with such a sexy, sultry sensuality. And I realised, Women are unbelievably multi-faceted. Men too, of course, but this isn’t an aftershave we’re talking about here. Females can be anything they want to be, even if those things are seemingly opposite. Powerful yet soft, strong yet delicate, sexy yet demure, creative yet strategic, outspoken yet understanding, a Good Girl yet a bad girl. We don’t fit into one box anymore, and we certainly won’t let anyone put us back in there.

This is for all of the females. The Multi-faceted women of the world.

I met Karlie Kloss at the launch of the new Carolina Herrera Good Girl fragrance in London. She is the face of this beautiful campaign, and rightly so. Karlie is a true example of the multi-faceted female. A model, who on the surface looks Goddess like and powerful, yet with the calmest, softest demeanor. A supermodel who, alongside her catwalk strutting and campaign photoshoots, has inspired young women everywhere to learn to code, with Kode with Klossy. What an unusual skill, you may think; I know that I did when I was first made aware of Karlie’s extraordinary skillset. But having these facets and these unusual, unique and differentiating parts of our lives and personalities is what makes the world so much more exciting. Why not be powerful, beautiful, strong, kind and unbelievably intelligent all at the same time. If you give the girl the right shoes, she can conquer the world, right? Well, if you give the girl the right opportunities, she will exceed past your greatest expectations.
This perfume is most definitely for the lady with duality to her personality. The campaign states ‘It’s Good to Be Bad.’ Because why not be as feisty, sensual, sexy (insert other*) as you wish, whilst being the sophisticated, feminine superwoman?!

Whilst this scent has a stunning sophisticated bouquet, it has something so sensual, modern and endearing to match. And so Carolina invites you to reveal your good side – or your bad side – whenever you wear this fragrance. Tuberose and Sambac Jasmine contrast with roasted tonka beans and cocoa with a base note of sweet almond. It is absolutely beautiful. One of those scents that immediately turned Alex’s head to ask about my fragrance. One of those scents that has your girls asking what you’re wearing. One of those fragrances that makes you that much taller and that much more empowered.

Carolina Herrera Good Girl is available at Boots and stores nationwide from today, 10th Feb 2018

£94.50 for 80ml

£72.50 for 50ml

Dress from Amanda Wakeley

So, I’m not even going to ask you if you’re a Good Girl or a Bad Girl. I’m sure I already know the answer.

Share this post

Sign up here for a weekly catch up of everything Inthefrow

Subscribe for Inthefrow Weekly

Sign up for a weekly catch up of the blog posts you may have missed, the recent products I’m adoring and my latest looks.

See my Privacy Policy here

To Top