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Inthefrow

Inthefrow is a multi award-winning fashion, beauty and travel publication, founded in 2012 by Victoria after the completion of her PhD. Victoria has since been named as an ambassador for a plethora of global brands including Bvlgari, Armani Beauty and Dyson Hair, created an ongoing jewellery line with Edge of Ember, designed two sell-out clothing lines with Holland Cooper Clothing and wrote the best selling book, The New Fashion Rules.

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Heart Shaped Balloons

Have a little Love for your Friday Morning
Lavish Alice Giraffe Print Dress
Blue Suede Heels

Lavish Alice Giraffe Print Dress
Blue Suede Heels
Lavish Alice White Cropped Mini Dress
Red Suede Heels

This is something I perhaps should have posted a little nearer to Valentines Day, but alas my brain obviously wasn’t working last week. So instead, have a little end of the week love. Another set of shots from the Lavish Alice shoot, but there were too many lovely shots not to show you all. I adored this Giraffe print dress as soon as I saw it. I only go for prints if they are a little unique and not at all cliche, so straight away I picked this up and wanted to shoot in it. Again, stunning silky fabrics, super soft and just gorgeous quality. As are all of the products from Lavish Alice, so if you’re thinking they’re a tiny bit dearer than the other pure-play retailers, it’s for a very good reason. I would much rather pay one or two pound more for a piece of this quality. You really won’t be disappointed. 
I paired it with these lovely blue suede heels from the collection, whilst Amy went for the red. Her dress is also beautiful and looks almost like a two piece, crop and skirt. But again in beautiful quality fabrics. The bracelet I think will be coming soon from one of their Jewellery designers so keep an eye out. I will also be buying one of these when it drops. I seriously adore it!
Happy Friday!

V x

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