Paul Mitchell Platinum Blonde Shampoo

For any girl looking to tone their brassy blonde hair to a platinum, ash blonde, you should look no further than the Paul Mitchell Platinum Blonde Shampoo. I have toned my bleached blonde hair platinum for around 6 years now, apart from the times I am pink, and this has been my go-to toning shampoo for all of that time. After normal shampooing, dry off the hair slightly so that it is not dripping wet. Then add a good palm full amount of this all over your roots and ends so that when you look in a mirror, your hair will be glowing purple. As the liquid comes out of the bottle bright violet, it can be a little disconcerting at first, yet violet is the only thing that strips yellow tones out of the hair and leaves them with silver. I often leave the shampoo on for 10 minutes depending on how much I want to tone my hair, and then rinse it clean before adding conditioner. I find it completely alters the colour and really brightens it up every time. 
If you’re looking to just upkeep bleached hair, then this is a brilliant product to do so. If you’re looking to go more lilac toned, then this wont quite reach true lilac, you should maybe try Fudge Violet shampoo instead. But this one is not only amazing on the hair, it also does the job is it supposed to. I always have a bottle of this in my bathroom and it is a definitely a bleach blonde staple. I have also used this product to tone bleached blonde Remi Clip in extensions by mixing it with conditioner and painting onto the extensions. It really worked at making them ashy in tone but did stick to parts of the hair to almost leave light lilac streaks. But it was so much better than the barbie blonde I was sent. So again I would recommend this for that job also. 
What do you use to tone your bleached hair? I’d love to hear about some more violet products that work. 

V x